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Tagged With: content

My new retainer model of business- why it is a good idea for you.

Each year, as a business, you should look at your processes find what works, what doesn’t. You find the gaps and strategies to fill them. You make goals and targets and put in place strategies to achieve them. One of my strategies to add value and build relationships with my clients, and to have a … Continue reading »

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Is conformity holding your business back?

In business we want to have a point of difference, stand out from the crowd, that special something which will have people buying from us rather than our competition. And we may have that special product, the super piece of service which makes us stand out, but in the bigger scheme of things, are we … Continue reading »

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Why Subscription is the best business model for you

How many services have you subscribed to? A gym, Netflix, an online course, magazine or newspaper? The list goes on. How much d id you use that subscription when you first got it compared to now, after a few months, or years of having that subscription? How long have you ‘subscribed’ to your current internet … Continue reading »

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4 Reasons Why Hand Writing Your Plan is Best

If you want to succeed in life, in the big things in life, you need a plan. Easy enough to say, right? If you also want to succeed in the smallest things in life, having a plan is a good idea too. And I have discovered the best way to have a plan, to create … Continue reading »

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2017 – My Year in Review

This time of year we are winding up, finishing work or getting excited for Festivus. It is a chance to look back on the year, see what great things you’ve done, and acknowledge and celebrate them. How do you measure your success for the year? Followers? Dollars? Food in the belly? My year had differing … Continue reading »

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When is a blog not a blog?

Everyone who knows anything about marketing says that a content marketing plan is key to your success. You need to have a blog. Great. What is that? After reading many definitions online, the general consensus is a blog is a web page, written in a casual and conversational style, often a news piece or information … Continue reading »

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LinkedIn Buzzwords- Part 2

Can you display your extensive experience which shows off your creative drive and your passionate motivation? When you read the above question, did it resonate with you? Did you ask yourself how you can display your extensive experience? Did you wonder what your creative drive is? And what is your passionate motivation? Or are you … Continue reading »

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Breaking that blog plan down into bite-sized pieces.

The last article introduced you to the idea of looking beyond the horizon at your blogging plan. As a part of your larger marketing plan, a blog is a powerful tool. If you’re introducing a new widget in the New Year, warming people to the thought of why widgets are important, and why it is … Continue reading »

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How to be seen as an expert

In this ultra-competitive world, anyone with access to a smart phone can open an online store. But would you trust them? Would you believe that they know what they are talking about when they are trying to sell to you? I, personally, only want to spend my money with people whom I think know a … Continue reading »

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How one piece of STRONG CONTENT can be used in so many ways

I have said this before, and will say it again – your Social Media empire should start on your website. It is your online real estate where you can do and say what you will. You are not tied down to the terms and conditions of the ‘free’ social media networks, who can change their … Continue reading »

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